Your office stationery is the identity that your business will be associated with. Be it your office diaries, pens, notepads, pen-stands, notebooks, letters, envelopes, or business cards, your office stationery plays an integral role to develop a visual connection with your employees, clients, vendors, and various other key people. To give your office stationery a personalized touch, it is of utmost importance to have your company branding elements on it. The brand elements could include various aspects such as your company name, logo, tagline, brand colors, and various other branding aspects related to the company. Having your company branding on your office stationery will help you create a strong brand connect among your employees, potential employees, clients, potential clients, and vendors/ suppliers, among others, in a direct or indirect manner. Your office stationery with personalized with your business name or logo will exude a professional look, especially in the minds of your employees and clients. Your employees will have a sense of belonging while writing in a diary or using a notepad while taking down some important points. Having customized office stationery with the essence of your brand will make your employees feel much more motivated and responsible towards the company.

The closely knit and dependent environment and the world that we live in demands a constant flow of change, evolution and it always is hungry for a bit more every time you assess it. Whenever a new element has been introduced to the market, since the time of its inception, it goes through a constant demand to improve in all spheres possible. Such is the demand and dynamics of the market. When looked at the world of commodities from a bird’s eye point of view, the world in there has changed through lengths and breadths of its meaning. Evolved it has in the broadest sense of the meaning of the word. From having a singular existence in the world between a consumer and manufacturer, a commodity now has a partner in existence. Service by definition has become a commodity in itself that accentuates the overall dependability of the product it associates itself with. Tracing back the history of the word and how it became a household term used in daily lives, it once was considered not necessary to have service attached to a product or a commodity as a whole as the economy was functioning on a use and throw agenda, as was the trend of the decades.

Advertisements are a crucial part of any business marketing strategy. It converts curious audiences into potential buyers. With the ever-growing marketing horizons, taking a business online to reach maximum customers is the need of the hour. Be it through innovative taglines or interactive videos, online business ads need to be creative enough to grab attention at first glance. Here are some types of online business ads that can help your business reach maximum customers. PPC Pay Per Click (PPC) ads do exactly as they say. It is one of the cheapest ways to advertise your business online. PPC is a type of Search Engine Marketing (SEM) where firms or businesses pay for the total number of clicks on their advertisements. For instance, if 10 out of 100 users clicked on an online ad, its cost would be based solely on those 10 clicks. Advertisement experts suggest that almost 65 percent of users click on PPC ads. Hence, they should be creative enough to convert a click into a purchase. Social media ads If you want to connect and sell your products to a broader audience or even target a specific audience, social media websites are the domains to look for.

Supply chain management (SCM) services are designed to control the flow of goods and supplies to streamline business operations. The service handles all logistics, right from ensuring the business receives raw materials for production to the final distribution of the finished product, in the shortest and most efficient turnaround time. Effective planning automatically translates into reduced operating costs and boosts revenue from sales. Let us understand why SCM services can prove to be a prudent business investment in the long run. Effective cost management Employing SCM services ensures operational efficiency. An efficient supply chain delivers the raw material necessary for your manufacturing unit in time so that production is not affected or halted. Shipment delays can result in heavy losses and may even cause the plant to shut down. A supply chain reduces this probability. Further, your business relies on logistical channels to deliver the finished product to retailers in the market and meet consumer demand. This efficiency automatically eliminates avenues for incurring a loss, reduces overheads costs, and avoids penalties that may accrue due to delays. Asset management Businesses need an efficient supply chain management service to keep their inventory moving. While production demands can be met by ensuring a reliable raw material supply chain, even the finished products need to be shipped to retailers when production is complete.

Accounting software solutions are indispensable to small businesses as they not only help automate and manage purchase orders, but also accounts receivable and payable, payroll, invoicing, expense reports, reconciliations and even financial reports. Accounting software needs to be affordable and should make tasks such as data syncing and making financial reports easier and simpler. Listed below are four popular paid accounting software options for small businesses this year. Zoho Books:  Zoho Books has a full set of accounting tools – reports creation, syncing bank accounts, tracking expenses, creating and sending invoices, etc. Priced at $24/month for an unlimited number of users, Zoho Books stands out for its extensive range of capabilities offered for a low price. The software has a clutter-less, easy-to-use dashboard with widgets such as bank and credit card accounts, projects, topmost expenses, cashflow chart, outgoing, total receivables, etc. It is also logical and intuitive, especially in adding new items to the menu, and has a visually pleasing clean layout. Quick Books:  If one is looking to start out/expand a business, QuickBooks can do both – provide only basic features, or be customized and scaled to fit the needs of an expanding business. QuickBooks’ cheapest plan costs $9.99/month for one user and doesn’t compromise on features, making it the perfect software for small service providers, restaurateurs, online merchants, consultants and freelancers.

Pay-as-you-go phones Pay-as-you-go phone or a prepaid phone or pay-as-you-talk is a type of mobile service. In this type of service, the customer purchases the credit needed before using the SIM card. By that, if the customer wants to use the SIM card for a month, he purchases the credits required so that he can use it for the particular point of time. Differences between prepaid and postpaid connection The customer can choose from a variety of schemes for his pay-as-you-go plan. The customer has the option of choosing whatever scheme he wants to use up. For instance, if the customer uses fewer calls but more text messages, he can choose a plan that is most economical for his habits. This is different from postpaid in which the customer can choose whatever scheme he needs. He can pay after he has finished using his scheme. In a way, post-paid bills either come monthly or even half yearly. Ways to top up a pay-as-you-go phone Pay-as-you-go is highly advantageous in a way that a customer can easily save money by choosing the most economical scheme. Users don’t need to sign any contract with the company, nor do they need to have a credit check.

Scarcity of this basic necessity to love has plagued the reality of humanity since when we have noticed the kind of damage we as humans have inflicted on the earth we live in. The acts of humans, many of which are known to a commoner, having seen it happen on a regular basis, stamps a not so clean stamp on the lives of humans, near or far from where the damage is being done. One of the ways in which water shortage can be removed, not fully but to an extent, is through water delivery services. The earth has always been known as a complex yet simple ecosystem where balance and equilibrium are of key importance. When resources such as water were used excessively without keeping in mind that the equal distribution of resource and it being used was being disrupted. Sources of water were limited throughout the history of human existence as more than ninety-nine percent of the water on earth is salty and hence not potable. Ground water, fresh water from rivers and springs and, at some point of time, harvested rainwater were the only sources one could resort to. Ground water is the best choice for most of the areas in the US, digging up holes into the core of the earth to attach pipes became a common practice.

Securing a book deal with a big publishing house can be a challenge for many, especially when one doesn’t have an agent to pitch their idea. However, one of the great things about being an author in today’s times is that now you don’t need to rely on traditional publishing houses anymore to sell your book. Now you have an option to self-publish! Unlike the conventional medium, the author is in complete control of not only what he/she drafts but for its distribution and marketing too. Taking responsibility for the entire process might come as overwhelming, but these can be managed well with the help of a self-publishing company. Understanding self-publishing companies In a traditional set-up, an author’s book comes under a lot of scrutinies and the decision to publish it only comes after a publisher believes that it would be able to perform, content as well as sale-wise. With a conventional publishing company, an opinion about a book is subjective, therefore the chances of your manuscript getting picked up totally depend on what the editor perceives it as. On the bright side, if it is approved to be printed, the publishing company will pay for everything including editing, design, distribution and marketing initiatives.

To set yourself up for a successful, lucrative career, an MBA from a top business school can be perfect. Choosing one of the top business degree schools will fetch you a compensation package of at least around $1,30,000, considering you are an average scorer. Below are some of the top six business degree schools in the country that would be extremely fruitful for your career: Harvard University – The Harvard Business School The Harvard University is one of the top business degree schools for years. The university is located in Cambridge, Massachusetts. It offers the world’s oldest and most expensive MBA program. Currently, the Harvard Business School shares the distinction with The Wharton School. The Harvard Business School has a network of more than 46,000 living alumni making it one of the most coveted business schools in the world. Harvard’s cadre of successful alumni is filled with politicians, billionaires, and CEOs. The University of Pennsylvania – The Wharton School The Wharton School is one of the most expensive business degree schools in the country and offers the second most expensive program. However, Wharton’s high average starting salary, stellar reputation, and 96% job placement within the first three months of graduation makes it worth the investment.